Learning programs
Cultivate curiosity. Drive results.
Three courses that teach leaders, teams and organizations how to unleash their curiosity and thrive in a landscape that will not sit still — built on the research behind The Curious Advantage.
Inspired by The Curious Advantage, written by Ludic co-founders Paul Ashcroft and Garrick Jones with Simon Brown, Global Learning & Development Leader, EY.
Why it matters
Curiosity is the capability leaders keep asking for
In PwC’s 29th Global CEO Survey, published in 2026, only 27% of chief executives said their leadership team can anticipate disruption.
Curiosity helps leaders see change sooner, challenge assumptions and respond before disruption becomes obvious. Most already believe it matters; the gap is knowing how to build, practice and measure it in everyday work.
The 7Cs of Curiosity
The framework underneath the programs
The three courses and the diagnostic all work through the same seven dimensions of curiosity, set out in the book.
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1Context
The broader the context you expose yourself to, the more likely you will find new ideas that stimulate you to explore further.
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2Community
Curiosity is powered by our community. Societies or organisations with Curiosity as a specific part of culture are more productive and people are more engaged in learning and in their work.
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3Curation
We need to make choices and intentionally curate our Curiosity to synthesize and focus our thinking, our ideas and the information we are gathering.
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4Creativity
Our exploration into new worlds may require us to think differently, connect something in a new way and make a leap of faith. Sometimes, it's the spark that starts a new cycle of Curiosity.
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5Construction
Curiosity is not just wondering. It is putting your wonder into action. This means making or constructing something to learn about it. Whether it's making new connections, building something physical, writing a document, a piece of music, building a business or just figuring out how something works.
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6Criticality
Asking questions is deeply connected to being Curious. It is the questions that prompt us to discover and find solutions. The type of questions we apply are important if we want to know if there is a different or better way. We also need to be aware of our own biases.
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7Confidence
Confidence grows with Curiosity. The two grow with each other. If we approach something new with a curious mindset, being open to trying, failing and improving - we build our confidence.
The courses
Three courses for enterprise-wide curiosity
Each course works on its own. Run all three and they become a curriculum — built on the same 7Cs, so everyone from the board to the front line ends up using the same language.
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For leaders
The Curious Leader
A set of tools for developing curiosity in leaders themselves — how they ask, decide, listen and model the behavior they want to see. The starting point for most organizations.
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For teams
Curious Talent
Shifting an organization toward its goals by inspiring a culture of curiosity — hiring for it, rewarding it, and removing the things that quietly punish it.
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For the enterprise
Curious Technology
The practical application: combining learning, technology, engagement and feedback to create a curious environment, and setting the organization up to keep it.
Who it is for
Built for the people who own capability
Leaders, learning professionals, organizations and teams developing the skills that survive disruption — and anyone keen to unlock the value of a curious organization.
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Chief Learning Officers
Learning leaders
A curriculum with a model behind it, and a diagnostic that gives you a number to report against.
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HR Directors
Talent & people
Language for a capability that is usually described in adjectives, and a way to develop it deliberately.
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Chief Information Officers
Technology leaders
The human side of the transformation you are already running, addressed properly rather than bolted on.
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Founders & CEOs
Executive teams
A shared frame for how the leadership group makes decisions when the answers are genuinely unknown.
Delivery
However it needs to run
Diagnose
The Curiosity Diagnostic gives you a baseline across the 7Cs before anyone sits in a session, so the program targets the gap rather than the average.
Choose the depth
A single course, the full curriculum, or a blended run that combines live workshops with self-paced modules and the Curiosity Game.
Run it in your world
Delivered live, virtually or through your own platform, with examples drawn from your sector and the change you are actually in.
Measure the shift
Re-run the diagnostic. You get a before and an after, in the same seven dimensions the program taught.
Also available
The rest of the toolkit
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Curiosity Diagnostic
Measure how curious your organization is against the 7Cs. Built with Hult EF Corporate Solutions.
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The Curiosity Game
A mobile-first, light-touch game adaptation of the content and challenges from the book.
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Program design
We build curiosity into programs you are already running, rather than adding another one to the calendar.
Are you curious?
Tell us which course fits, or describe the problem and we will tell you what we would run.
Request the program guide