
Case study
Global finance transformation program
Engaging 3,000 employees in the finance function of the future
Challenge
Create a motivational experience to engage the global leadership team of a major beverage organization in their future vision and strategy for the finance function — and then carry that vision to a finance population of 3,000 without losing it in translation.
Solution
We designed an event for 180 leaders, created a global engagement campaign for 3,000 employees and used our digital change platform, SmartLab Transformation, to deliver a series of events and capability building programs.
The initial event brought 180 key stakeholders together to co-create the finance function of the future and develop a roadmap for implementing the necessary changes. Once the leaders finalized the roadmap, we created a global engagement campaign to align the wider organization. This campaign combined learning modules and multimedia to motivate employees to embrace the new vision for the finance function of the future and play their part in its success.
Impact
The entire finance organization was mobilized around the new vision within six weeks of the leadership event. Leaders went back to their countries and teams with a clear vision and a roadmap for achieving it, and follow-up and strategy cascade events were designed and delivered locally for co-located teams and virtually for geographically-dispersed teams to support the transformation.
At a glance
- 180 leaders engaged through the design event
- 3,000 employees reached by the global engagement campaign
- 6 weeks to mobilize the entire finance organization
- 1 vision defined for global finance
- Capability-building programs across the function
- Local and virtual strategy cascade events
Explore how Ludic has enabled global transformation for its clients through events, learning and engagement.